Promotional poster, issued by Molson, picturing the 1957-1958 Montreal Canadiens in a traditional team pose. The Canadiens were the two-time defending Stanley Cup Champions entering the 1957 season, and the photo pictures the club with the Stanley Cup Trophy front and center. Twenty-seven team members are pictured, all of whom are identified in print along the base. The text, which is in French, tells fans to listen to Canadiens games on the radio on Sunday evenings. Molson purchased the Montreal Canadiens in 1957 and they were obviously anxious to promote the club, as evidenced by this attractive display. The poster (27.5x21.75", visible dimensions), which appears to be dry mounted, displays moderate staining and abrasions throughout, as well as a few minor creases. In apparent Good condition. Framed to total dimensions of 29x23". Please note: the size and/or weight of this lot will necessitate an increased shipping charge.