Rare trade sign for harness & horse tack is a figural horse head formed of a heavy paper-mâché medium with "Johnson Halter" embossed advertising on both sides. Made by Old King Cole Paper Mache Company, of Canton, Ohio. Would have been used in a saddlery or mercantile. Horse measures 19"Hx18.5"Wx7.5"D. Base measures 19"Hx11"x5"D. Heavy wear.