In 1949, Welch - the makers of Sugar Daddy - came out with a fun set of trading cards. Collectors could fill In the blanks under the names of some of the favorite comic strip characters of the day. This lot contains an 8x6" cardboard advertisement promoting that card series. The banner across the top says "NAME 'EM - WIN A PRIZE!" above the add for Sugar Daddy (at the whopping price of five cents!). The back is blank and while it shows some signs of age, the advertisement is in VG-EX condition.