ADDENDUM: There are a total of 290 premiums not 266. The 1936 set has 50 Premiums: two of each star with Jack Benny and Fred Waring having three each.
From the 1930s through the mid-50s, Dixie Lids issued sets of movie and sports stars on their famous ice cream cup lids. In conjunction with the lids, Dixie also produced premiums, where 12 Dixie Lids could be traded in for one large picture of a chosen star. These large premiums were usually 8x10”, in full color, and had pre-punched holes for placing in a binder.
This grand collection, with every piece in beautiful EX to NM+ condition and no creases, includes: 1933 complete premium set of 24 (untitled) including John and Lionel Barrymore, Wallace Beery, Jackie Cooper, Joan Crawford, Marion Davies, Jimmy Durante, Clark Gable, Greta Garbo, and Jean Harlow. All labeled as ‘(original) MGM Photo’ and in exemplary condition; 1936 complete premium set of 24 - ‘Scrapbook of Cowboy, Radio and Screen Stars,’ including duplicates and multiple poses (50 total), featuring Jack Benny, William (‘Hopalong’) Boyd, Claudette Colbert, Buster Crabbe, Joan Crawford, Bing Crosby, W.C. Fields, Clark Gable, Jean Harlow, Tom Mix, Buck Rogers, and John Wayne, plus very clean (and seldom-seen) front/back covers; 1937 complete premium set of 24 - ‘My Scrapbook of Stars,’ including Fred MacMurray, Carole Lombard, Jean Harlow, Clark Gable, William Boyd, Gene Autry, along with NM premiums of sports stars Carl Hubbell, Chas. Gehringer, ‘Ducky’ Medwick, Gabby Hartnett, and Bill Tilden (tennis star) as well as clean front/back covers; 1938 complete premium set of 24 - ‘My Scrapbook of Stars,’ including Gary Cooper, Tyrone Power, Gene Autry, William Boyd, Tex Ritter, along with EX or better premiums of sports stars Bob Feller, Jimmy Foxx, Carl Hubbell, Wally Moses, Sammy Baugh, and Bronko Nagurski, plus clean front/back covers; 1939 complete premium set of 24 - ‘My Scrapbook of Stars,’ including Henry Fonda, Douglas Fairbanks Jr, Sabu, Jackie Cooper, Cary Grant, William (‘Hopalong’) Boyd, Roy Rogers, and Tyrone Power, with clean front/back covers; 1940 complete premium set of 24 - ‘My Scrapbook of Stars,’ including Maureen O’Hara, Robert Preston, Ginger Rogers, Roy Rogers, and Tyrone Power, with clean front/back covers; 1941 complete premium set of 24 - ‘My Scrapbook of Stars,’ including Lucille Ball, Jackie Cooper, Ginger Rogers, Betty Grable, Tyrone Power, and William (‘Hopalong’) Boyd, with clean front/back covers; 1942 complete premium set of 24 - ‘My Scrapbook of Stars,’ including Ginger Rogers, Roy Rogers, Tyrone Power, Sonja Henie, Bob Hope, and Cary Grant, with clean front/back covers; 1951 complete premium set of 24 - ‘My Picture Book of Movie Stars,’ including Bing Crosby, Glenn Ford, Betty Grable, Dean Martin/Jerry Lewis, Tyrone Power, and Roy Rogers, with clean front/back covers; 1952 complete premium set of 24 - ‘My Picture Book of Movie, Cowboy and TV Stars,’ including Bing Crosby, Clark Gable, Bob Hope, Gene Kelly, Mario Lanza, Elizabeth Taylor, and John Wayne, with clean front/back covers; 1953 complete premium set of 24 - ‘My Picture Book of Movie, Cowboy and TV Stars,’ including Lucille Ball/Desi Arnaz, Sid Caesar/Imogene Coca, Tony Curtis, Charlton Heston, Bob Hope, Audie Murphy, Debbie Reynolds, Jane Russell, Red Skelton, John Wayne, and Johnny Weissmuller, with clean front/back covers.
Note that the sports premiums alone have a book value of $1,500 in NM condition. An awesome and complete collection, showing the reach of Dixie Brands from the ‘30s thru the '50s.
Total of 266 premiums, plus 20 front/back covers.