Brilliant blue, yellow and red jumps at you from this eye-catching 1930’s die-cut store advertisemnt pitching CCM’s latest development, Prolite Skates. A cardboard skate blade has ingeniously been applied to a folding piece of cardboard which gives a 3-D effect. The bottom reads “Incorporating the ideas of many Famous Hockey Players”. The ad on thick sturdy cardboard measures a little over 19 x 21” and is in tremendous condition with just a couple of tack holes in the letters at the top.